The Other Side of the Origin Story
Discover how the Sweepr team developed the technology to meet the challenge of fully-automating digital customer care in this blog post by Jim Hannon.
Blog
Nudging consumer behaviour through personalisation
Behavioural Linguist, Leigh Crymble, explores how pairing psychology with tech can ensure business success.
Origin Story: The 7 Principles of Personalisation
Discover how and why the 7 Principles of Personalisation were developed and what the next steps are in the journey toward hyperpersonalised digital customer care.
Weaving Hyperpersonalisation into Product Strategy
John Maguire, Sweepr's CPO, observes how three critical pillars of personalisation can be productised to create dynamic digital customer experiences
Solve to Sell: The Commercial Case for Hyperpersonalisation
Read the blog to discover how investing in 'solving' for your customers via your digital channels, can improve your cross-sales.
Dazzling Customers: The 7 Principles of Personalisation
How can CSPs personalise their digital customer care channels? Read the blog post to discover how to orchestrate data and learnings into truly personalised customer experiences.
Hyperpersonalisation and the Importance of Dynamic Decisioning
Sweepr's CTO and Co-Founder, Jim Hannon, considers how managing and utilising data in a dynamic way will impact the next generation of digital customer care experiences.
Hyperpersonalising the User Experience
UX Designer and Researcher, Steven Hesse, illustrates the importance of designing a truly tailored digital experience unique to each individual user.
Bridging the Digital Divide with CodeYourFuture
We recently announced our partnership and support for a non-profit organisation called CodeYourFuture, which helps refugees and disadvantaged people overcome barriers to train for a career in the tech sector. The help that CodeYourFuture provides to students goes far beyond basic training. The course is a year-long commitment, where volunteers train students in all of […]
Cody Sanford Joins Sweepr Advisory Board
We sat down with Cody Sanford to find out why he decided to join the Advisory Board at Sweepr and where he thinks personalisation is heading.
